Dear Friend

Ten years ago, together with a small, intrepid team of Born Free supporters, I successfully climbed Mt Kilimanjaro - 19,341 feet (5,895 meters). The feeling was amazing - looking down on a world that seemed so perfect and, in some ways, still is.

Today, a lot older but, obviously, not a lot wiser, I am going to do it again!

Born Free is 30 this year and I want to make a real impact for wild animals in need so I have set myself an ambitious target (to put it mildly). I want to raise £30,000 (US$50,000)!! Please will you help? It must be possible. For example if everyone who Follows me on Twitter gave just £4 (US$7) I would exceed my target.

I know how hard that climb is (and I have terrible vertigo) but the mission is too important - helping secure a future for Africa's increasingly threatened wild lions - down by 50% in the last 30 years. This decline in numbers has to be stopped and with your help, through our work in Kenya, Tanzania and elsewhere we can make a real difference.

To contemplate Africa without lions is simply unimaginable. They are the symbol of all that is wild and free.

So help me ensure that the Spirit of Elsa continues to burn brightly for generations to come!

Thanks - let's ROAR!!

Will

PS: For more information about our lion conservation work (and what we have been doing for the last 30 years) please do go to http://www.bornfree.org.uk/animals/lions/projects/lion-proof-bomas/

 

Thanks for taking the time to visit my JustGiving page.

Donating through JustGiving is simple, fast and totally secure. Your details are safe with JustGiving – they’ll never sell them on or send unwanted emails. Once you donate, they’ll send your money directly to the charity. So it’s the most efficient way to donate – saving time and cutting costs for the charity.