Adee is back raising donations for the NHS at a time the support is needed more than ever!

At the beginning of Lockdown (March 2020) Adee had an idea that he would like to give something back to the NHS heroes, so Adee began collecting hair and beauty products to gift to NHS workers. After his appeal on social media went viral, multiple companies and independent barbers donated products, over 500 deliveries to Adee who packaged them up and delivered to hospitals and NHS workers.

Adee has since donated an incredible 23,556 boxes to 46 different hospitals, equating to more than £1,700,000 worth of retail donations. Adee then took the campaign one step further by setting up free Pop-Up Salons for NHS staff in London, Liverpool and Manchester. The lucky guests were treated to drinks, a free haircut and blow-dry from Adee himself and experienced stylists. The project saw 1343 members of the NHS receive a free hair session.

Adee has just shot an incredible NHS campaign with renowned photographer Rankin, where the photos are to be auctioned off for NHS donations and charity.

“At the beginning of Lockdown I could not quite believe what was happening and just felt like I had to do something to give back. My expertise is hairdressing so I thought why not call upon all my contacts and see what we can pull together and do. I had no idea it would be such as success and cannot believe how generous the manufacturers have been and where we are now” said Adee.

Support for Adee’s campaigns have come from David Haye, Paddy Mcguinness, Max Beesly, Chef Tom Kerridge, Calum Best, Piers Morgan, Kenny Dalglish, Ryan Giggs and Rylan Clark to name just a few.

Hope you can help!