Crowdfunding is a new type of fundraising where you can raise funds for your own personal cause, even if you're not a registered charity.
The page owner is responsible for the distribution of funds raised.
What is community fundraising?
Community fundraising is about mobilising communities
to support your cause. It is what many people think of
when they think of the term ‘fundraising’ and can
comprise events, bake sales, raffles, table sales, and
much more! The basis of community fundraising is that a
large audience gives small donations, and a key feature
of community fundraising is that it is largely unpaid and
carried out often by volunteers in the local community.
For all the popularity of community fundraising it is also one of the least cost-effective
means of generating income for your cause. This is because the donor often gets
something in return. For instance, for a charity raffle the organisation might have the
outgoing cost of paying for the prizes; or the cost of booking bands and food for a
fundraising ball. Only 1% of all charity income comes from community fundraising. So what
other benefits are there?
Benefits of community fundraising:
Your group may have a certain amount of money that it wants to raise from community
fundraising, but as mentioned above, this form of fundraising is not always cost effective, so
what other benefits can it have for your organisation?
It is an opportunity to raise awareness of your group in the local community
It can help you to find new individual donors and volunteers
It can help your group to build up credibility within your community
It can be used to give recognition to donors and volunteers
It can educate the public about your cause and your work
It can provide unrestricted income for your organisation.
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Amyleigh Wright started crowdfunding