I'm sure I speak for most of us when I say that there's never a good time to have your period. Now imagine you're living on the streets with no sanitary products available to you and you are forced to improvise with socks and newspaper in a public toilet. Doesn't bear thinking about, does it?

Well, at Avani London HQ, we are thinking about it.

That's why over the month of December we will be donating a proportion of our profits to buying as many sanitary products as possible and donating them to a London foodbank.

If you're shopping on the Avani London website, you can be assured that you're already supporting the cause as we'll be donating 50% of our profits to the cause however, there are additional things you can do to help;

1. You can donate to our cause. Even as little as £1 can help a woman get through her period.

2. You can spread the word to your friends and followers (there's no such thing as 'not enough' followers);

3. Sanitary products are needed all year so if you live near a food bank (and there are so many of them around), please do donate to your local foodbanks.

Thank you in advance for your support.

We look forward to sharing our progress with you.

Pind, Aman and G

The Team at Avani HQ