EXPLORING ISLAM FOUNDATION (EIF) specialises in delivering dynamic media campaigns and creative resources on Muslims and Islam across media platforms. It is managed by a board of talented British Muslims from a diverse range of expertise including magazine editors, strategy consultants, journalists, art directors, authors and public-relation experts.

Our vision is of establishing a foundation that challenges the misconceptions about Islam and Muslims through the medium of media campaigns and creative resources. We envisage working across the spectrum of media outlets, from traditional print media to innovative e-media.

We appreciate that the relationship between Islam and various aspects of modern life are continually under intense scrutiny, and we want to play an active part in that debate. Our ambition is to engage in stimulating and thoughtful discussions on a spectrum of issues from economics, politics and social customs to history, art and spirituality.