Your friends are fundraising. Don't miss out, opt in.

Amika George

Amika George is crowdfunding

£4,334raised of £4,000 target by 439 supporters

Weʼre raising £4,000 to tackle period poverty in the UK and beyond, so no child misses out on their education because of their period

What is crowdfunding?

Crowdfunding is a new type of fundraising where you can raise funds for your own personal cause, even if you're not a registered nonprofit.

The page owner is responsible for the distribution of funds raised.


Thursday 22nd August 2019 marks the inaugural ‘Wear The Dress Day’, when all owners of this year’s most popular and photographed dress are invited to wear the dress in unison and donate £3 to the period poverty campaign group, Free Periods!

We’re a campaign group with a mission to tackle period poverty in the UK and beyond, so no child misses out on their education because of their period.

Set up by a 17-year-old Amika George in April 2017, we successfully campaigned to secure Government funding for free, universally available menstrual products in all of England’s schools and colleges, and we are now working on building a global movement, normalising the conversation around periods and ensuring that all young people have access to the period products they need.

This incredible awareness day has been organised by Faye Oakenfull, the woman behind the Instagram account dedicated to the polka dot dress’s popularity - @Hot4TheSpot. We are so grateful to Faye, and all of Hot 4 The Spot's followers, for harnessing the mega power of the ‘Dress’ in support of our movement!

If you are wearing your black and white viral dress on ‘Wear The Dress Day’ - or if you don’t own the dress but you spot a dress-wearer in the wild! - please do donate £3 (or more if you can!) and help us to tackle period poverty, across the world.

Thank you!

The Free Periods team x

Share this story



Amika George

Updates appear here

    1 month ago

    Amika George started crowdfunding

    Leave a message of support

    Page last updated on: 9/12/2019 20.03



    • Anonymous


      Sep 12, 2019


    • Anonymous


      Sep 7, 2019

    • Ashleigh L.

      Ashleigh L.

      Sep 6, 2019

      Great campaign and for a fantastic cause


    • Anonymous


      Sep 5, 2019

    • Remedy Drinks UK

      Remedy Drinks UK

      Sep 2, 2019


    • Victoria


      Aug 29, 2019

      Fab cause, well done Amika and @hot4thespot xxx


    • Julia Ayala Paviour

      Julia Ayala Paviour

      Aug 28, 2019


    Amika George

    Become a supporter

    Help Amika George raise more

    About the fundraiser
    Amika George

    Amika George


    Amika George is a 19 year old student at Cambridge University, who, at the age of 17, started the Free Periods campaign from her bedroom, calling for free menstrual products in all of England’s schools. She is now a leading activist in the fight to end global period poverty.

    Report this Page