The 90ºNorth platform was set up to raise both awareness and money for 3 incredibly important charities. The monumental task of running 26.2 miles in -40º temperature is a reflection on the year that we have been through as a global population.

1 in 2 people will get cancer in their life. It has touched every corner of the world and sent shockwaves through families.

Covid has pushed the NHS to it's limits and selfless people have given up hours, days and months to help others.

And finally we wanted to bring in Ubuntu Pathways, a South African Charity that focusses on allowing ALL children access to fair education, regardless of where you are from. We are working closely with 2 schools (UK and Lithuania) to unveil the reality that sometimes you have the luxuries you do in life simply because you were lucky enough to be born in a different place.

Discover more at http://www.90degrees-north.com and donate today to help those who need it, but don't ask for it.