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8yr old Jude loves to ride his bike and this month he is getting ready for his biggest ride yet... 50 miles by bike from the fields of rural Oxfordshire to the London Eye. He's determined to raise as much money as he can for a very special cause. 

The Lotus Trust’s Ahimsa Cruelty-Free Milk Campaign is raising awareness, educating and lobbying for the highest welfare of cows. The Ahimsa Dairy Foundation produces cruelty-free milk and now requires equipment to continue providing high quality, high welfare milk. Together, they are conducting research to improve the quality of life of cows and calves in aiding the production of healthier milk for human consumption.

This pioneering campaign ensures that cows are not slaughtered after their natural milk production ceases, and that young calves are free to roam in an open environment without the fear of becoming a meal on someone’s plate.

Please give whatever you can to support Jude in his efforts to ensure that the milk we drink is cruelty-free. 

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