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On the 3rd September a team of determined riders will depart from the offices of IBC in London and will cycle 300 miles in 24 hours to the RAI in Amsterdam for the IBC Show.

This 24hour cycle-sportif challenge was founded and will be led by Ciaran Doran of Harris Corporation, a seasoned veteran of long distance cycling. Ciaran will be joined by other members of the broadcast industry who decided that cycling was a better option than flying to IBC 2011!  

This will be a grueling test of will and stamina. The riders will be taking themselves to the limit to raise funds for Vision Charity, the TV industry charity that gives blind and VI children a better chance to succeed in life.The Riders have a fundraising target of £100,000 to support these children.  

“Bringing the industry behind this event and behind the Vision Charity with it’s strong and historical ties to our business is a great opportunity to support others in need” said Ciaran Doran,

2011 Team Announced: 

Ciaran Doran – Harris Corporation

Jonathan Cooper - NEC Display Solutions

Anthony Harrison – Calrec Audio Ltd

Chris Blakeston - Audio Network

Tom Wragg - Media Asset Capital

Clare Bell – ASP

Darren Whitehead – IBC

Karl Stone - Red Bee Media

Simon Tillyer – TV Bay

Matt Robbins – TV Bay

Matt Upton – Arris

Nick Pannaman - TVP Archive

Donating through JustGiving is simple, fast and totally secure. Your details are safe with JustGiving – they’ll never sell them on or send unwanted emails. Once you donate, they’ll send your money directly to the charity and make sure Gift Aid is reclaimed on every eligible donation by a UK taxpayer. So it’s the most efficient way to donate - I raise more, whilst saving time and cutting costs for the charity.

So please dig deep and donate now.

There are many sponsorship opportunities for this event from branding riders apparel, support vehicles, to funding the costs of equipment, food and support vehicle hire. Why not take the opportunity to get your company name highly visible in the surrounding publicity before and during IBC2011

 “Vision (www.visioncharity.co.uk) aims to enable Blind and visually impaired children to fully contribute to society. We fund projects throughout the UK providing equipment, activities & skills to broaden their horizons and engage with the community. To date, Vision has raised in excess of £3m for equipment, activities and research to change the lives of Blind & VI children and their carers. Our donations benefit organisations throughout the UK and recently in Sierra Leone & Sri Lanka.

Vision’s latest initiative is a sports legacy fund, which will enable Blind & VI children and young adults to access sport throughout the UK. We aim to increase awareness of the challenges and raise funds to enable our children to overcome the obstacles that currently prevent them from participating. Vision believes strongly that sport is a great vehicle for change. It encourages team building, problem solving, social awareness and many other attributes that will improve the chance for our children and young people to fully contribute to society and the world around them