Following a staff vote in November, Majestic Wine’s Charity of the Year for 2013 is CHILDREN with CANCER UK.

CHILDREN with CANCER UK is the leading national children’s charity dedicated to the fight against childhood cancer. Over 3,300 youngsters, including infants and babies are diagnosed with cancer every year in the UK. Not so long ago a diagnosis of leukaemia – the most common childhood cancer - was a virtual death sentence. Today, thanks to advances in research and treatment, 80% of children with leukaemia survive. Sadly, this is not true for all forms of childhood cancer.

CHILDREN with CANCER UK is one of the UK’s leading funders of research into childhood cancer. They fund life saving research into the causes, prevention and treatment of childhood cancer. They work to protect young lives through essential welfare and campaigning programmes.

Majestic will be raising money and awareness for CHILDREN with CANCER UK through collection tins in stores, mobile phone and printer cartridge recycling and staff fundraising activities.