96.3 Radio Aire's Cash for Kids wants to help neglected kids in West Yorkshire, so please lend your support to a cause which can really change the lives of youngsters in our region. Too many children are growing up in circumstances which are simply awful, giving them absolutely no chance of the future which all kids deserve. Childhood neglect is on the increase, and we have to do everything we can to change this as quickly as possible.

 

Serious neglect kills. Neglect is the biggest reason for a child to need protection

 

WHAT IS NEGLECT?

Neglect takes many forms, including:

Children with dirty clothes or clothes which aren’t suitable for the weather

Children who are smelly and dirty

Children who don’t eat regular meals every day

Children who spend no, or very little, time with their parents, family or carers and are abandoned much of the time

 

Please help us reach our target - and give every child on your doorstep the chance to have a childhood.

 

TO FIND OUT MORE ABOUT OUR APPEAL GO TO www.radioaire.com/cashforkids

 

Donating through JustGiving is simple, fast and totally secure. Your details are safe with JustGiving – they’ll never sell them on or send unwanted emails. Once you donate, they’ll send your money directly to the charity and make sure Gift Aid is reclaimed on every eligible donation by a UK taxpayer. So it’s the most efficient way to donate - I raise more, whilst saving time and cutting costs for the charity.

So please dig deep and donate now.