CARE International is a global humanitarian organisation working with over 82 million disadvantaged people in 87 of the world's poorest countries. Whether supporting primary health care, promoting sustainable agriculture or developing savings and loan schemes, its programmes promote positive and lasting change and reduce long-term dependency. CARE also provides emergency food and shelter to survivors of natural disasters, wars and conflicts.
Niger
is one of the the poorest countries in the world. Recent droughts,
followed by floods, have devastated this year’s crops. Many of the men
have moved to Nigeria to find work. The remaining women and children,
more than half the population, have almost literally nothing to eat.
For one hour today, from 11am to 12, Wired magazine will be using Facebook, Twitter (@WiredUK), the Wired blog and email to create a flash-mob charity appeal. Our aim is raise £1,000 in 60 minutes for a desperately needy group of people.
The
money will go straight to Care International UK's work on the frontline
in Niger. And, along the way, we are hoping to prove that social media
can be used to make a real difference to people who live a long way from
the internet.
You can see more about the situation in Niger here.
As you read this the clock will already be ticking. Please give what you can and pass the word around.