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This month I had intended to spend my customary few days at MIDEM in Cannes (the annual music industry conference) quaffing champagne on the Croisette and enjoying many earnest discussions about the industry’s various problems.
Instead I have decided to join a number of music industry colleagues in accepting the challenge of a demanding charity bike ride along the banks of the Nile from Aswan to Luxor in an effort to raise much needed funds for Nordoff Robbins Music Therapy (the music industry’s favoured charity) and Childline. Both charities carry out fantastic work in support of disadvantaged children (find out more at www.nordoff-robbins.org.uk and www.childline.org.uk)
All money raised will be divided equally between Nordoff Robbins and Childline. I have paid all of the costs associated with my participation in the ride so that every penny raised will go direct to the charities. I am pleased to announce that (thanks to the generosity of my partners) Lee and Thompson (find out more at www.leeandthompson.com ) has agreed to be my principal sponsor and has made a substantial donation to get my appeal underway.
Every donation, however small, will make a difference and will be greatly appreciated.
The ride takes place between 21st and 25th January 2010. Please give generously! Andrew