<p>FSID is the UK's leading baby charity working to prevent sudden infant deaths, also known as cot death.</p> <p>Without donations the work of the FSID to fight cot death would be impossible. If you would like to support the charity you can do this here.</p> <p>Donating through JustGiving is simple, fast and totally secure. Your details are safe with JustGiving &ndash; they&rsquo;ll never sell them on or send unwanted emails. Once you donate, they&rsquo;ll send your money directly to the FSID and make sure Gift Aid is reclaimed on every eligible donation by a UK taxpayer. So it&rsquo;s the most efficient way to donate - they raise more, whilst saving time and cutting costs for the charity.</p> <p>So please dig deep and donate now.</p> <p><a href="http://fsid.org.uk/Page.aspx?pid=864">FSID comments on the recent Eastenders storyline</a></p> <h1>E<span class="snailend">astenders cot death story</span></h1> <p>FSID has received several complaints and comments from bereaved parents about the &lsquo;<a href="http://www.bbc.co.uk/eastenders/news/101111-baby.shtml">baby-swap&rsquo; story</a> on Eastenders.</p> <p>We are very sorry to know of the very natural distress caused by this plotline but would like to stress that our involvement was limited to advice on SIDS risk factors, bereavement and the involvement of health professionals and the police.</p> <p>&nbsp;</p> <p>We primarily advised on the likely emotional reaction of the Moon family to the sudden and unexpected death of their baby.</p> <p>Despite the continuing statement, in some media, by the BBC that&nbsp;"FSID were consulted on the storyline...", FSID had no involvement in the planning or adoption of the specific&nbsp;'baby-swap' plotline.The behaviour and actions of Ronnie Mitchell are in no way 'endorsed' by FSID as a typical, or even likely, reaction of a bereaved parent.</p> <p>Comments about the plotline can be directed to the BBC on 03700 100 222 or&nbsp; <a href="http://www.bbc.co.uk/complaints/homepage/">through their website</a></p> <p>For bereavement support please contact our Helpline 0808 802 6868:</p> <p>10am - 6pm Monday to Friday&nbsp;<br />6pm - 10pm Weekends and Bank Holidays</p> <p>You are also welcome to email <a href="mailto:helpline@fsid.org.uk">helpline@fsid.org.uk</a> . If you prefer to have contact with other bereaved parents online or if the phonelines are very busy you may like to visit our <a href="http://fsid.org.uk/Page.aspx?pid=664">discussion forum </a>or our <a href="http://www.facebook.com/fsiduk">Facebook page</a>.</p> <p>&nbsp;</p>