Story
<p class="MsoNormal" style="text-align: justify; margin: 0cm 0cm 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;"><span style="color: #00b050;">The knockout (KO) bullying campaign </span>aims to <strong style="mso-bidi-font-weight: normal;">raise the profile</strong> of bullying across UK schools and the UK public and deliver the message in easy steps. The KO bullying campaign creates an <strong style="mso-bidi-font-weight: normal;">awareness</strong> of what bullying is and its effects, but clearly focuses on the <strong style="mso-bidi-font-weight: normal;">building of confidence</strong> as a key tool for <strong style="mso-bidi-font-weight: normal;">preventative</strong> and <strong style="mso-bidi-font-weight: normal;">post event outcomes</strong>.</span></span></p>
<p class="MsoNormal" style="text-align: justify; margin: 0cm 0cm 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;"><span style="color: #00b050;">The KO bullying campaign</span> <strong style="mso-bidi-font-weight: normal;">promotes the participation</strong> in urban and action sports to help promote the key values of social <strong style="mso-bidi-font-weight: normal;">inclusion</strong>, building of <strong style="mso-bidi-font-weight: normal;">confidence</strong> and living a <strong style="mso-bidi-font-weight: normal;">healthy lifestyle</strong>. These are all key factors in helping people to be <strong style="mso-bidi-font-weight: normal;">self-reliant</strong>, <strong style="mso-bidi-font-weight: normal;">feel good</strong>, <strong style="mso-bidi-font-weight: normal;">feel confident</strong> and to help people <strong style="mso-bidi-font-weight: normal;">respect</strong> themselves and others.</span></span></p>
<p class="MsoNormal" style="text-align: justify; margin: 0cm 0cm 10pt;"><span style="font-size: small;"><span style="font-family: Calibri;"><span style="color: #00b050;">The KO bullying campaign </span>is a SPIKED action sports initiative in partnership with <strong style="mso-bidi-font-weight: normal;">Kidscape</strong>, the national children’s anti-bullying charity and is also supported by our partners, Parkour Generations plus other leading clubs and associations across the UK. See our website for further information </span></span></p>
<p class="MsoNormal" style="text-align: justify; margin: 0cm 0cm 10pt;"><a href="http://www.getspiked.co.uk"><span style="font-family: Calibri; color: #0000ff; font-size: small;">www.getspiked.co.uk</span></a></p>
<p class="MsoNormal" style="text-align: justify; margin: 0cm 0cm 10pt;">For more information on Kidscape please visit <a href="http://www.kidscape.org.uk">www.kidscape.org.uk</a></p>