ASDA shoppers in West Bridgford, Nottingham are set to take on a 24 hour Children in Need cycling challenge, including a 24 hour WORLD RECORD ATTEMPT by NEIL RHODES on the revolutionary new Wattbikes.

The challenge takes place on 14/15 November from 10am on Friday until 10am on Saturday. Shoppers, businesses and local clubs will cycle for glory as the store aims to raise £20,000 for charity.

To take part yourself, find out more on http://www.sportnottinghamshire.co.uk.

To support this challenge and BBC Children in Need donating through Justgiving is quick, easy and totally secure.

It’s also the most efficient way to sponsor me: BBC Children in Need gets your money faster and, if you’re a UK taxpayer, Justgiving makes sure 25% in Gift Aid, plus a 3% supplement, are added to your donation.

So please sponsor us now! If you would like to give the name of the person or company that you are sponsoring please feel free do so in the comment box.