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WaterAid & Alumasc 2024 - 2025

Campaign by WaterAid

Employees at Alumasc Group Plc will be taking on a range of fundraising challenges to support WaterAid, from drinking Just Water in January to bake sales and upping their step count!

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RCN 288701 (England & Wales), SC039479 (Scotland)
WaterAid is an international not-for-profit, determined to make clean water, decent toilets and good hygiene normal for everyone, everywhere within a generation. Only by tackling these three essentials in ways that last can people change their lives for good.

Story

29-year-old Landiniaina – known as Holy – lives in a small village around 50km east of Madagascar's capital. Most people here are small-scale farmers or labourers, earning less than £1 a day.

A proud mother to two daughters, eight-year-old Fitia and three-year-old Sarobidy, Holy knows all too well how hard it is to live without clean water – especially for women and girls.

She started fetching water for her family when she was just eight years old, struggling to carry heavy containers along the steep, slippery path.

The water wasn't clean, and Holy was often ill, leaving her parents with no choice but to spend what little money they had on medicine to treat her – and since becoming a mother herself, Holy understands how worried they must have felt.

Spending precious time collecting water instead of learning set Holy back in the classroom; she often arrived at school tired and thirsty. Many of her friends had to drop out entirely.

Although Holy didn't want her to, Fitia also started fetching water when she was five, following the older children from the village with a plastic bottle.

But recently, everything changed.

"We have a tap now at home. We no longer fetch water from down the hill. [My children] just open the tap."

In collaboration with the national utilities company – and thanks to the support of people like you – we built a new supply system for the district, bringing clean water right to people's houses.

And as a result, life's looking very different now for Holy and her family.

“We have more time for us”

It's not just Holy's children who are feeling the benefits.

Now that filling a bucket only takes a few minutes, Holy has time to focus on earning a decent living, gradually expanding the modest coffee and mofogasy [donut] shop she shares with her grandmother – and looking forward to bigger things ahead.

"One day, I'd love to see myself running my own small business."

The future's looking brighter for Holy and her children.

But around the world, almost 1 in 10 people still don't have a reliable source of clean water close to home.

Will you help us reach even more communities like Holy's with life-changing clean water?

Donation summary

Total
£556.60
+ £111.25 Gift Aid
Online
£556.60
Offline
£0.00
Direct
£12.00
Fundraisers
£544.60

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