1 in 5 of our colleagues will struggle with financial hardship in 2025. Together we can make the difference.

The drinks hospitality industry has long been a cornerstone of our culture and economy, fostering community and driving economic growth. However, rising costs are forcing businesses to cut back, deeply affecting workers already struggling with financial challenges from Covid, rising bills, and the ongoing cost of living crisis.

Now more than ever, The Drinks Trust needs your support to help colleagues in crisis.

Our new campaign, Face It Together, encourages everyone to participate in the movement to help and support drinks and hospitality colleagues. Your commitment to The Drinks Trust strengthens our workforce and their families.

Be a part of something bigger — help us reach £1 million to ensure everyone in our community has somewhere to turn in their hour of need.