Mini Babybel has been supporting Red Nose Day since 1999.
As a brand, and as individuals, theyve done just about everything: Sung, danced, acted, baked cakes, told jokes. In 2017 they even unveiled a giant (and edible) cheeseboard at Kings Cross Station. Delicious. And theyre not done yet.
Mini Babybel is aiming to raise £150,000 this Red Nose Day, by donating 5p per purchase across 6 of their Mini Babybel hero variants. Nothing cheesy about that.
The brand will also launch a marketing campaign that will encourage the public to complete little challenges. Stay tuned! #BabybelDares.