Dear Colleagues, Family and Friends. 

25 eager to be dressed as Santa colleagues from Euromonitor International are taking part in Santa in the City 2021. We are fundraising for East London Business Alliance (ELBA) Christmas toy appeal.

The Toy Appeal with ELBA 2021The Toy Appeal is an annual event where we kindly ask employees to donate a gift to a child in East London and Islington. The toys are distributed to children that, because of their circumstances, would not receive a toy at the end of the year. It is not right that in some parts of east London, over 50% of children live in poverty. At ELBA, we believe that every child deserves to feel the joy of opening a present at the end of the year.