JT's Golden Swim

Jean-Thierry Besins is raising money for The Fairtrade Foundation
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Golden Swim · 19 August 2019

Fairtrade has changed the lives of over a million farmers and workers in the developing world. But there are many more still getting a bad deal from international trade. Support us and bring Fairtrade to more farmers, workers and their families, so that they too can work their own way out of poverty

Story

Dear Family and friends,

Around August 25th, (dates can vary on weather conditions) I will attempt to swim across the English Channel from Dover (U.K) to the French coast.

The English Channel, a.k.a the "Everest of swimming" takes anywhere from 12-25h (distance is minimum 40km), in a chilled 17 degrees dark blue water.

I am doing this for my own sense of achievement (and for a hard #Brexit), but also I decided to raise awareness for a cause that is dear to me.

As you know, I'm involved in the jewelry business, with a focus on gold and until recently I was unaware of the dark origins of the raw material. Gold is a symbol of love, power and wealth the world-over. But look behind the glitz and the reality is not so glamorous.

From the swim onwards, we will only use clean and ethical gold in our collections @Bulliony.

For this reason I have chosen to support the fairtrade organisation and in particular their efforts for gold production.

Thank you in advance for your support and please find a link below if you would like to make a donation.

Much Love

X


J.T



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