Designed by the Passion Project as a rally cry to the community in support of an authentic approach to the UK Govts (and worlds) LEVELLING UP and BUILD BACK BETTER better agenda. We want to shift policymakers use of Gross Domestic Product (GDP) or human productivity as an indicator to economic success and instead focus on the welfare and happiness of the individuals which make up society and the planet upon which we live. OUR FOCUS Reduce poverty Reduce crime Improve mental health and wellbeing Improve educational standards Provide employment opportunities Provide safe spaces Support social mobility Support innovation and economic growth THE OPPORTUNITY We are seeking to engage with individual, influencers and organisations interested in helping us gather the evidence to support policymakers in making better decisions and getting business to play its part in the process of rebuilding our communities from the bottom up.