We help tackle dementia, depression, and loneliness through the power of sport by delivering reminiscence, social and inclusive physical activities that improve the mental and physical well-being of older people (50+). We do this through tapping into people's passion, knowledge and love of sport and supporting local people to run inclusive and Sporting Memories Clubs with a wide range of activities designed to engage all older people regardless of physical or cognitive conditions. Since Covid-19, we have seen older people increasingly become lonelier, depressed, more anxious and worrying about themselves and loved ones. Money you fundraise for will go directly towards supporting these older people to join in activities around their love of sport, meeting their peers virtually or chatting on the phone and ensure that everyone has access to the support they need.