The Lullaby Trust is a charity that operates across England, Wales and Northern Ireland and provides specialist support for bereaved families, promotes expert advice on safer baby sleep and raises awareness on sudden infant death. 

The Lullaby Trust are committed to supporting research to understand why babies die suddenly and unexpectedly and to find out more about how to prevent these deaths. Since forming as The Foundation for the Study of Sudden Infant Deaths in 1971 they have been pivotal in reducing Sudden Infant Death Syndrome by 82%.