On the 3rd September, myself, Adam, Sarah & Dan will be cycling 350km from London to Amsterdam to raise funds & awareness for GroceryAid.

The 3-day ride kicks off in London, then through Essex and once off the ferry through iconic cities like The Hague and Rotterdam before reaching our final destination: the ionic city of Amsterdam.

GroceryAid is a charity that helps people across the whole of the grocery industry. In 2024 alone, the charity delivered support to over 78,000 people facing everything from mental health struggles to financial hardship. That’s a 93% increase in demand for help and it’s growing.

We'd be very grateful for your support - every donation makes a real difference. 🙏 To find out more about GroceryAid and the vital work they do, click here.