Nature is in crisis. Forests are vanishing, oceans are polluted, and climate change is accelerating. Since 1970, wildlife populations have dropped by 68%, and the UK ranks among the worst globally for nature loss. WWF is working to reverse this. By tackling the root causes - like our food systems and climate change - they’re helping restore habitats and protect wildlife for future generations.

In a world where climate change, habitat destruction, and species extinction dominate environmental headlines, raising awareness in a fun and impactful doesn’t sound like an easy feat.

There is hope and it's through fundraising events, like Wear it Wild, that WWF can tackle the underlying causes and help bring our world back to life.