Dementia is the UK's biggest killer and around one million people live with the condition in the UK. The need to provide urgent support and raise awareness has never been greater.

Alzheimer's Society is delighted to be the official charity partner for Metro's Lifeline campaign in 2026. The initiative aims to shine a spotlight on dementia and raise £20,000 to support people affected by the condition.

The campaign will see supporters sign-up to and take on the Cotswold Challenge – a trek ranging from 25-100km throughout one of the UK’s most breathtaking landscapes in June.

Thank you for choosing to support Alzheimer's Society, together we can bring an end to dementia's devastation.