Nominate your boss to be “locked up” for the day at Shrewsbury Prison and challenge them to raise vital funds for Severn Hospice to secure their release. Throughout the day, they’ll face a series of fun and creative challenges - all documented from their own social media channels to encourage donations and engagement.

From desperate pleas for freedom to hilarious fundraising antics, it’s up to them to drum up support from their clients, colleagues, friends and followers and raise enough cash to make their great escape. No donations? No parole!