On 19th June 2025 OMD UK will be reinventing their monthly All In Day as All In For Good, to learn more about the amazing work that the NSPCC undertakes; and to raise critical funds to enable the NSPCC to continue keeping children safe with their 5km sponsored walk in Kensington Gardens,

The NSPCC is the leading children's charity fighting to end child abuse in the UK and Channel Islands. We help children who have been abused to rebuild their lives, protect those at risk, and find the best ways of preventing abuse from ever happening.

Every child deserves the best possible chance to rebuild their life after abuse.