Every 3 minutes dementia steals a happily ever after. Research is our only chance of changing the ending for people affected by dementia.

We are the UK's leading dementia research charity. We exist for a cure.

Your donation helps our scientists and researchers find new ways to diagnose dementia, develop new treatments and find a cure for dementia.

At Prime, We are running a 15km Tough Mudder in aid of this charity. Please join us in donating as much as you can for this amazing cause.