Every week, 125 people in the UK take their own lives — and 75% of them are men.

That’s not just a statistic. Those are brothers, sisters, parents, friends, colleagues, and loved ones.

The Campaign Against Living Miserably (CALM) exists to change this. We want to be part of that change.

This year, Molson Coors Beverage Company is taking on one of Britain’s toughest outdoor challenges — the legendary National Three Peaks. In a single push, we’ll summit the highest mountains in Scotland (Ben Nevis), England (Scafell Pike), and Wales (Snowdon).

Three countries. Three summits. Twenty four hours. One enormous test of physical and mental resilience. The N3P isn’t just a climb — it’s a journey. It’s an opportunity for each of us to step outside our comfort zones, support one another, and experience some of the UK’s most breathtaking landscapes. But more importantly, it’s our chance to stand together for a cause that matters deeply.