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In what can only be described as a questionable life choice, I am gearing up for one of the planet’s most brutal endurance tests: a 230km Ice Ultra Marathon in Swedish Lapland. Why? To raise funds for disadvantaged children—and perhaps to confirm my midlife crisis is alive and well.

This self-sufficient ultra-marathon covers 230 kilometres of Arctic tundra, and frozen lakes above the Arctic Circle. Starting on 16 February and with temperatures plunging to –40°C and only 40 competitors, this race is less “fun run” and more “survival experiment.”

Many know I am no stranger to questionable decisions disguised as athletic feats. I have already slogged across the Sahara, Ica and Namibia deserts and whilst I call these adventures “midlife crisis runs,” they have always had a noble twist: raising money for good causes while testing how far my body—and sanity—can go.

This time, I am supporting the PATRIZIA Foundation, which provides education, healthcare, and social support to children worldwide. Since 1999, the foundation has helped over 750,000 children access schooling, medical care, and safe homes. My goal is to make every frozen kilometre count for kids who deserve a better future.

I joke about these being midlife crisis runs, but they are also about doing something meaningful. The Ice Ultra will be my toughest yet—not just because I have swapped temperatures of +40C for -40C, but because since my last race I’ve been diagnosed with osteoarthritis and now have a new hip. So I am voluntarily running across the Arctic with a replacement part. What could possibly go wrong?”

I hope my run will inspire others to donate and support the cause and prove that even a personal challenge (or questionable decision) can change lives for the better.