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66 Heron stores in Yorkshire and Lincolnshire are raising money to support The Deep's Project Penguin which will raise money to help protect endangered penguins in the wild.

I'm Craig Antrobus, the Regional Manager for the areas involved and I've organised a cycle ride from the northern most Heron Foods store in my region in Amble, to the southern most store in March, a total of 255 miles!

Along with my team of willing participants, all of whom are Heron Foods employees, we plan to cover this distance within 3 days calling at several stores along the way:

Day 1 - 27 March 2014

Amble
South shields
Peterlee

Day 2 - 28 March 2014

Malton
Beverley
Melton
The Deep, Hull

Day 3 - 29 March 2014

Horncastle
Boston
March

The cycling team is:

Craig Antrobus
Tony Dobbs
David Idle
Steve Brenner
Tom Evans
Dan Massey
Trevor Norton

Heron Foods are supporting us with vehicles and accommodation

The support team is:

Leighton Smith
Mally Thornhill
Chris Leahy
Matty Prosser
Mike Igoe
Maria Rawson

Please show your support by dontating what you can here or by giving your spare change within any of our participating stores.

Every store in my region will be helping us get to our target with collection buckets and exercise bike challenges in store - so get in store and show your support too. 

We really appreciate it!