Our dedication to traditional family values like quality, ethical retailing and excellent service doesn’t stop with our product selection.  Our Charities programme represents our commitment to give something back to the people who live and work where we do and we’ve joined forces with two brilliant charities to help us do just that. From helping to connect young people who have been affected by cancer with the support they need, to supporting local emergency services, these partnerships give us the chance to make a contribution where it really counts.

Herts Air Ambulance, unlike NHS emergency services, is a Charity providing a free life-saving Helicopter Emergency Medical Service (HEMS) for the critically ill and injured of Essex, Hertfordshire and surrounding areas. 

Hertfordshire was one of the few counties left in the UK without its own Air Ambulance and so in April 2007, the Charity launched an appeal to enable the people of Hertfordshire to raise funds for their own life-saving Air Ambulance service. A fundraising target of £250,000 was set...the challenge was enormous and was only going to be possible with the help and support of the Hertfordshire community. And on the 5th of November 2008 the Herts Air Ambulance was unveiled at Fairlands Valley Park, Stevenage.

Tasked on average 2-3 times a day, the Herts Air Ambulance is most commonly called out to patients with serious illness or injury caused by such incidents as road traffic accidents, falls from height, heart attacks, stabbings, cardiac arrests and strokes.

http://www.hertsairambulance.uk.com/