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For vulnerable communities, the hardships of winter can mean the difference between life and death. Even in normal times, bitterly cold weather, darkness and food scarcity can wield catastrophic consequences but this year, the global Covid-19 pandemic has made things so much worse.
Both in the UK and in Pakistan, the economic and social fall-out caused by coronavirus has left already at-risk groups facing a long and potentially devastating season. Millions of families in both nations are set to go hungry, while facing the stark but brutal choice between food or fuel for heating. With unpaid bills mounting up amid surging unemployment, the months ahead show little prospect of relief.
In Pakistan, where winter temperatures regularly fall to sub-zero, an estimated 40% of its 200 million population is expected to fall under the poverty line due to Covid-19, while almost half of all children are said to be at risk of malnutrition and roughly 20 million people are lacking adequate housing.
So many people urgently need our help this year and fast. For this reason, our winter survival campaign will support thousands of families in Pakistan.
£30 could help us feed a family for a whole month
Our food pack includes essential food supplies such as oil, vegetables and flour, alongside other food products that maintain a long shelf life, which will help a family of up to 8 people sustain a nutritious and healthy diet for a whole month. Our team is on the ground now delivering these packs in remote or deprived towns and villages across Pakistan.
£60 could help us provide a winter survival kit
Our winter survival kit also includes winter clothing such as hats, scarves, jumpers and wool sweaters, suitable blankets and bedding, and our food pack for a family of up to 8 people in Pakistan.
Please support us as generously as you possibly can.