G Trek for Good 2025

Organised by Planeterra

Our fourth annual G Trek for Good is here! This time we’re headed to Peru! But this isn’t just an adventure. It’s a mission — a bold pursuit to raise funds for our incredible friends at Planeterra and ABTA LifeLine, one step at a time.

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As the world’s leading community tourism organization, Planeterra helps communities harness the power of tourism to reduce poverty, protect natural environments, and celebrate cultural heritage. Together, we can make travel a true driver of change.

Story

This June, a group of travel professionals are setting off on the ultimate adventure: a grueling, four-day trek to Choquequirao in Peru.

Armed with hiking poles, base layers, and an endless supply of coca tea, we’ll be venturing deep into the untamed wilderness of Peru, pushing ourselves to the limit on one of the most challenging hikes in the country.

Why take on such a treacherous endeavor, you ask?

Because this isn’t just a trek — it’s a bold-faced movement to change the world. We’re walking, climbing, battling an endless army of mosquitos, all to raise funds for not one, but two life-changing causes: Planeterra and ABTA LifeLine.

With your support, we can prove that travel isn’t just about discovering new places — it’s about changing the world. And with 100% of funds raised going directly to these incredible causes, you can take pride in knowing you’ll be playing a vital role in our story. So, we’ll do the trekking, you do the cheering (and maybe the donating), and together we’ll make every step count.

Who your fundraising will help:

Planeterra

Your donations will help support Planeterra in their mission to empower communities through tourism. Planeterra aims to strengthen local tourism efforts worldwide, ensuring economic opportunities are created, cultures are celebrated, and places are protected.

Although tourism is a global industry, many local businesses and communities are left behind, missing out on its key benefits. With your help, Planeterra is on a mission to change this by uplifting community-based tourism, ensuring the benefits of travel reach the people who need it the most.

ABTA LifeLine

Your donations will help ABTA LifeLine provide essential financial and emotional support to travel professionals who are facing some of life’s most challenging moments. Whether it’s redundancy, a medical condition, bereavement, domestic violence, or anything in between, ABTA LifeLine steps in during life’s darkest hours, offering grants, practical assistance, and a lifeline to help navigate challenging times.

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Donation summary

Total
£8,322.45
Online
£8,322.45
Offline
£0.00
Direct
£10.00
Fundraisers
£8,312.45

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