100k in 30 days
Breast Cancer Ireland used Campaign Pages to raise over €1 million to pioneer breast cancer research and education.
Breast Cancer Ireland
ABOUT THIS CAMPAIGN
Breast Cancer Ireland aimed to raise money for pioneering outreach and research programmes for more effective therapies for treating breast cancer patients.
The charity launched its 100k in 30 Days campaign, encouraging supporters to run, walk, or wheel 100km in 30 days of June. For this, they used JustGiving campaign pages to raise money online, track their progress, and enable supporters to log their miles by connecting fitness apps.
In just one week, over £10,000 was raised from 232 donations, including the matched giving from Mumsnet – exceeding the charity’s £4,000 target by 270%. The money raised will ensure that women in need will be able to have an abortion safely.