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AXA’s Premier Partner conference fundraiser for Alzheimer's Society

Tiffany Edwards is raising money for Alzheimer's Society
Dementia is at a tipping point. With collective action, we can change its course. On 26 November 2026, the insurance sector will UNITE, to raise vital funds and awareness to support Alzheimer’s Society in the fight to beat dementia. Will you join us?

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Insurance Day for Dementia 2026

On Thursday 26th November 2026, the insurance industry comes together for Insurance Day for Dementia once more - the flagship fundraising event of Insurance United Against Dementia, supporting Alzheimer’s Society.

This is your chance to join colleagues across the industry to raise vital funds, and help drive progress towards a world without dementia.

Why it matters:

- Half of the UK’s 300,000 insurance professionals will be affected by dementia

- Over £12 million raised since 2017, with a £20 million target by 2030

- Record-breaking fundraising in 2025—let’s make 2026 even bigger

Real progress is being made in research, treatment, and support—but we need your help to keep the momentum going.

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