Alcohol is a part of many of our lives. We use it for celebration, for comfort, to socialise, to wind down, to cope. We treat it differently to other drugs; it’s legal, socially acceptable, even encouraged.

Yet in the UK one person every hour dies as a result of alcohol. Alcohol harm – mental health problems, liver disease, one of seven forms of cancer, economic difficulties, and so much more – can affect any one of us, from any walk of life.

The harm doesn’t end with the individual; each of us who drinks too much is part of a family and a community who feel the effects too, whether through frequent use of emergency services, drink driving, violence or neglect.

Alcohol Change UK work for a society that is free from the harm caused by alcohol.

They are not anti-alcohol; they are for alcohol change. They are for a future in which people drink as a conscious choice, not a default; where the issues which lead to alcohol problems – like poverty, mental health issues, homelessness – are addressed; where those who drink too much, and their loved ones, have access to high-quality support whenever they need it, without shame or stigma.

The problem is complex, and so the solutions aren’t simple. But Alcohol Change are ambitious. Driven by their belief that every person deserves to live a full life free from alcohol harm, they create evidence-driven change by working towards five key changes: improved knowledge, better policies and regulation, shifted cultural norms, improved drinking behaviours, and more and better support and treatment.

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