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Our campaign is now complete. 292 supporters helped us raise £11,075.00

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Closed 15/09/2025

25 Miles for 25 Years of Impact: Channel Swim for SEO London

Campaign by SEO London

Supporters of SEO London are taking on this iconic challenge to raise vital funds to help individuals thrive. Every stroke in the water helps open doors for talented young people from underrepresented backgrounds creating access and opportunity.

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Closed 15/09/2025

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Talent is everywhere. Opportunity isn’t. Since 2000, SEO London has prepared talented students from under-represented backgrounds for success in competitive industries. Last year alone, 955 of our participants landed competitive internships and graduate roles, backed by 116 sponsor firms.

Story

SEO London is dedicated to unlocking the potential of young people through our comprehensive interventions tailored for underrepresented students and recent graduates.

We guide our programme participants from school age through university and well into their careers by providing substantial support at every stage of their professional development.

Renowned for our commitment to helping industries and firms benefit from diversity, our charity offers students exclusive access to high-quality industry-specific education and training programmes along with unparalleled networking opportunities with senior professionals and likeminded peers across various competitive industries.

This year marks our 25th anniversary. For 25 years, we've been dedicated to turning dreams into reality by providing equal access to opportunities, ensuring success is based on ability, not privilege. In 2022, we committed to having 50% of our participants from low socio-economic backgrounds, and by 2025, this figure has increased to 60%.

Donation summary

Total
£11,074.70
+ £1,802.77 Gift Aid
Online
£10,754.70
Offline
£0.00
Direct
£787.50
Fundraisers
£10,287.20

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