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Our campaign is now complete. 497 supporters helped us raise £18,666.00

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Closed 02/12/2020
Junior League of London

The Little Black Dress Initiative 2018

Created in 2014, the Little Black Dress Initiative ("LBDI") is a fundraising campaign where participants wear one black dress/outfit for 5 days while raising funds to fight against poverty.
£18,666
raised of £20,000 target
by 983 supporters
Donations cannot currently be made to this page
Closed on 02/12/2020
RCN 1103298

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Story

WHY THE DRESS? 

LDBI is a week long, social- media driven advocacy campaign that uses the iconic "Little Black Dress" to raise awareness about poverty. Participants wear the same black dress/outfit for 5 consecutive days to illustrate the effects poverty can have on a woman's access to resources, her confident and professional opportunities. To date, the LDBI has raised over £80,000.

WHERE THE DRESS? 

Since its inception here in London, the LBDI has expanded to over 40 Junior Leagues across the United States and Canada.  This global poverty initiative has not only raised poverty awareness in communities near and far but has also raised thousands of fund for partners that rely on Junior League support. It is a testament to our mission of women improving communities through volunteerism. 

HOW THE DRESS?

Support Team LBDI and donate to one of our participant's campaigns. Your generous support ensures that the mission of the JLL continues. Or take it a step further and JOIN TEAM LBDI! Wear the same black dress/outfit for five days and share your campaign with family, friends & colleagues while raising money for JLL. Please contact the JLL to join the campaign!

Please visit www.jll.org.uk

"Alone we can do so little, together we can do so much." -- Helen Keller

About the charity

Junior League of London

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RCN 1103298
The Junior League of London is an organisation of women committed to promoting voluntary service, developing the potential of women and improving communities through the effective action and leadership of trained volunteers.

Donation summary

Total raised
£18,665.19
+ £2,561.25 Gift Aid
Online donations
£18,515.19
Offline donations
£0.00
Direct donations
£955.65
Donations via fundraisers
£17,709.54

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