FREE GUIDE
The JustGiving Guide to London Marathon 2026
Get the ultimate guide to raising more money for your charity on JustGiving in London Marathon.
Everything you need for a successful London Marathon fundraising campaign.
In 2025, charities and fundraisers have raised an incredible +£40m (and counting) at London Marathon with JustGiving – the first choice for London Marathon fundraisers!
Discover the strategies, tips, tools, and support available to make 2026 your best year yet. Download your copy today.
WHAT’S INSIDE?
Inside the guide…
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Learn how to reference your data and set the right fundraising targets
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The timeline for planning and promoting your campaign
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The steps to designing a perfect Campaign Page
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How to convert runners into fundraisers as fast as possible
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New stories from sucessful London Marathon charities
Ready to smash your 2026 London Marathon goals? Get the guide now.

YOU’RE IN THE RIGHT PLACE
The first choice for London Marathon fundraisers
Here’s why the majority of London Marathon fundraising happens on JustGiving.
Raise more money on JustGiving
JustGiving’s the crowd favourite! More London Marathon fundraising happens on JustGiving than any other platform.
Get a deeper understanding
We look at how 10,000+ fundraisers use JustGiving every day to optimise their experience and help you raise more.
Access 25 years of expertise
We’ve packed our 25+ years of online and event fundraising experience into the guide: it’s everything you need to reach your goals.
Leverage simple, powerful tools
We keep fundraising fun, easy, and stress-free for charities and fundraisers with simple tools, sharing features, integrations, and more.
Build amazing, branded campaigns
Create campaigns as amazing as your fundraisers, with your colours, logo, photos, videos, and quotes to inspire more donations.
Expert resources for charities like yours
We share successful charity fundraising strategies, tips, and tactics with you through interviews, webinars, blogs, and more.